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This web site has the following in the homepage, "An Official Licensee of Speaking Roses." We noticed that the web site also stated " Level 14 and 15, Commercial Plaza West bay." It also said " To the First and Only Official Licensee of Speaking Roses. Surprising television audiences and fans everywhere, Tom Cruise presented 225 Speaking Roses bouquets to an audience of well-deserving single mothers on the Ellen DeGeneres Show. Become a Speaking Roses Licensee and join the revolution of the new way of expression. As many messages, photos, logos and colors as you want." The header had Flowers as the highest ranking optimized keyword. It is followed by Roses, printing, and messages which isn't as ranked as highly as Flowers. The next words bostore-490.speakingroses.com uses is photo. fresh was included and might not be seen by search parsers.